Paragraph-bigger
Paragraph
Paragraph: body text (M)
Paragraph-de-emphasized
Paragraph-smaller: body text (S)
Paragraph-tiny
body text test
Body
Avoid launching net new creatives in your core campaigns, as some of them can eat up budgets but don’t yield positive results. Or they won’t spend at all 🤔
Begin by creating 3 or 4 identical broad ad sets within a conversion campaign, each containing your creative ads. Please, pleaseoptimize for “add to cart” or “traffic”. These should be CBO ideally so Meta dynamically reallocates budgets, but ABO should be fine as well.
Each ad set should have creatives with the same themes i.e. Founder Story with its variants as ad set 1, Interview on the Street UGC with its variants as ad set 2
See my testing structure from one of my ad accounts below.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.